Rob Britton of American Airlines - Speaking in Fort Smith
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Rob Britton
Advisor to the Chairman
of American Airlines
& Former Director of
Brand Management
General Admission
$15.00 (with lunch buffet) or $5.00 (without lunch)
June 19, 2008 • 12:00 Noon
Holiday Inn City Center • Downtown Fort Smith
Rob Britton has spent a lifetime in the airline industry. He lends his expertise to solve marketing and management challenges beyond the airline business, while making its complexities both understandable and interesting.
Learn what AA did to cope with a succession of challenges, in addition to the aftermath of September 11, and how they overcame these challenges to regain America’s trust.
Dr. Britton has published over 60 articles in major newspapers and magazines, in travel-industry publications, and in peer-reviewed academic journals. At American, he wrote extensively, especially 1993-96, when he was Managing Director, International Affairs, and 1996-98, when he led the Corporate Communications team.
Rob is energetic, enthusiastic, and articulate. His speaking style reflects those qualities. He is able to make the complex clear, and to make connections and create analogies that illuminate. His presentations are interactive, animated, and enjoyable.
Click here to RSVP online!
AAF-Fort Smith members may attend free of charge. To RSVP or reserve a table, visit www.aaffs.org or contact Allison Foley at 479.522.2947
American Advertising Federation of Fort Smith
P.O. Box 3242, Station A
Fort Smith, Arkansas 72913
http://www.aaffs.org/
Rob Britton
Advisor to the Chairman
of American Airlines
& Former Director of
Brand Management
General Admission
$15.00 (with lunch buffet) or $5.00 (without lunch)
June 19, 2008 • 12:00 Noon
Holiday Inn City Center • Downtown Fort Smith
Rob Britton has spent a lifetime in the airline industry. He lends his expertise to solve marketing and management challenges beyond the airline business, while making its complexities both understandable and interesting.
Learn what AA did to cope with a succession of challenges, in addition to the aftermath of September 11, and how they overcame these challenges to regain America’s trust.
Dr. Britton has published over 60 articles in major newspapers and magazines, in travel-industry publications, and in peer-reviewed academic journals. At American, he wrote extensively, especially 1993-96, when he was Managing Director, International Affairs, and 1996-98, when he led the Corporate Communications team.
Rob is energetic, enthusiastic, and articulate. His speaking style reflects those qualities. He is able to make the complex clear, and to make connections and create analogies that illuminate. His presentations are interactive, animated, and enjoyable.
Click here to RSVP online!
AAF-Fort Smith members may attend free of charge. To RSVP or reserve a table, visit www.aaffs.org or contact Allison Foley at 479.522.2947
American Advertising Federation of Fort Smith
P.O. Box 3242, Station A
Fort Smith, Arkansas 72913
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