ChangeThis

Very cool materials. Enjoy! Jeannette

ChangeThis Newsletter No. 46

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446.01
Achieving Business Excellence
by John Spence

There is no single strategy that will carry your company
forever—just ask my buddy Tom Peters, who wrote the
fantastic book In Search of Excellence back in 1982, only
to watch more than half of the companies he highlighted
go out of business! Markets shift, consumer preferences
change, new competitors appear, technology advances—and
so must you.

http://changethis.com/46.01.AchievingExcellence
http://changethis.com/pdf/46.01.AchievingExcellence.pdf


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46.02
Performance Architecture:
A Blueprint to Go “Beyond Personal Best”
by Carlos Salum

Regardless of our profession or activity, adaptation is
what separates peak performers from the rest. The way we
think about pressure influences the way we feel and the way
we react. Conversely, acting is adapting. If we act
confidently and relaxed, our body tells our brain “no problem
here” and we start feeling calm and controlled.

http://changethis.com/46.02.PerformanceArchitecture
http://changethis.com/pdf/46.02.PerformanceArchitecture.pdf


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46.03
PR 2.0: A Communicator’s Manifesto
by Deirdre Breakenridge

PR 2.0 places a whole new meaning and value on PR and
marks the true convergence of PR and the Internet. I
believe that with PR 2.0, a new breed of Web savvy
PR/marketing professionals has been born. As a result
of PR 2.0, brands are able to have conversations directly
with their customers in niche Web communities.

http://changethis.com/46.03.CommunicatorManifesto
http://changethis.com/pdf/46.03.CommunicatorManifesto.pdf



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46.04
The Upside of a Downturn
by Steve Pogorzelski, Jesse Harriott, Ph.D.,
and Doug Hardy

This cycle offers a break in the fevered efforts to
attract and acquire the most talented employees, a chronic
problem that has beset booming economies for the past
decade. To take advantage of a temporary lull in the
chronic shortage of top talent, managers in HR and
executives leading companies must adopt the longer-term
practice we call the Engagement Cycle.

http://changethis.com/46.04.UpsideDownturn
http://changethis.com/pdf/46.04.UpsideDownturn.pdf



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46.05
The L3 Leadership “State of Being”:
A Holistic Approach to Leadership
by Marc Michaelson and John Anderson

L3 Leadership is more about who you are than it is
about what position you hold, what training you have had,
or what personality traits you bring to work and other life
situations. L3 is based on the fact that personal leadership
is a “state of being.” It is who you are, what you believe,
and how you behave.

http://changethis.com/46.05.L3Leadership
http://changethis.com/pdf/46.05.L3Leadership.pdf


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46.06
Connected Intelligence: Leveraging Collective Wisdom
by Vasu Srinivasan


Currently, the only tool that we have in our hands

is Change Management. It is a linear response to the
non-linear set of changes happening in this Poly-Era
(or Era containing multiple Eras). It is so Newtonian.
We need a holistic new paradigm.

This manifesto presents the case for the need of a
Connected Intelligence Operating System.”

http://changethis.com/46.06.ConnectedIntelligence
http://changethis.com/pdf/46.06.ConnectedIntelligence.pdf


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